ISMM Level 3 U306 - Using Marketing Information for Sales eLearning - Syllabus - $169.00

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  • Accredited by ISMM

  • Total QCF credits available: 5

  • 40 hours of course material

  • Practice exams

  • 24/7 tutor support

  • Instant 6 months access - start today!

At the end of the course you will have been shown the qualities of good sales information and sourcing and have a good understanding of CRM systems and the Marketing Information System (MkIS).

Students will also have a good understanding of possible legal and ethical issues including the Data Protection Act.

As well as in-depth visual learning content, this media-rich online course contains audio and video narratives, interactions, quizzes and practice exams.

 

Full Details of our ISMM Level 3 U306 Course:

Successful completion of the course results will give you the U306 Award in Using Marketing Information for Sales. The course includes a multiple-choice test to check your knowledge and understanding.

Browse the contents of this e-learning course by clicking on a module title below that you would like to know more about. Why not try a free trial module of our course before you buy!

  • Module 1: The Importance of Obtaining & Storing Sales-related Information

    • In this section you will gain an understanding of the importance of obtaining and storing sales-related information and how this information will form the basis of your sales preparation approach.

      We will look at the importance of having up-to-date information to support sales activities, and explain the importance of reviewing data requirements for current and future use.

      Finally you will learn about how to ensure that the sales-related information is stored safely and securely and is accessible when needed.

       

      1.1 Explain the importance of having up-to-date information to support sales activities
      1.2 Explain the importance of reviewing data requirements for current and future use
      1.3 Explain how to ensure that the sales-related information is stored safely and securely and is accessible when needed

  • Module 2: How to Obtain Sales-related Information on Customers, Markets & Competitors

    • This section will enable you to identify and gather information about your customers, markets and competitors.

      We will look at identifying the information needed to develop knowledge about the organization's markets, customers and competitors, as well as sources of information about the organization's markets, customers and competitors.

      We will go on to look at how to gather information about the organization's markets, customers and competitors

       

      2.1 Identify the information needed to develop knowledge about the organization's markets, customers and competitors
      2.2 Identify sources of information about the organization's markets, customers and competitors
      2.3 Gather information about the organization's markets, customers and competitors

  • Module 3: Using Analytical Tools & Methods to Provide Sales-related Information

    • In this section you will explore the importance of selecting the proper analytical tools and methods for preparing your sales analysis and forecasts as well as the importance of presenting your findings to the sales and marketing departments in a coherent and logical manner.

      We will look at selecting and using a variety of analytical tools and methods to analyze sales-related information, and how to present our analysis.

       

      3.1 Select and use a variety of analytical tools and methods to analyze sales-related information
      3.2 Present your analysis of sales-related information

      The course includes a multiple-choice test to check your knowledge and understanding.

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